| Product and Service Diversification Can Help Your Profits Grow by Jack Deal |
| There are successful companies that "neither make nor do" but focus on diversifying into new markets and actually creating new markets. |
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| Why Big Motorcycles and Motorcyclese Make No Sense but Really Do by Jack Deal |
| Just don't forget to swagger a little bit as you approach any motorcycle showroom with Harley or Hellbent over the door. It's really important for you to keep up your biker self-esteem. |
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| How Smart Companies are Opening New Multi-Channel Markets by Jack Deal |
| The initial beneficiaries of this new technology are those companies using local search; geocentric local search technology has now made it much easier to market across a region instead of just a locale. |
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| If My Personal Assets are Worth Less, Am I Worthless Too? by Jack Deal |
| The biggest problem with defining oneself by one's possessions is unfortunately one's possessions. This follows directly behind the old proverb 'be careful what you wish for because you just might get it.' And later wish you hadn't. |
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| How Obama's Weak Campaign Organization Has Made It a Race by Jack Deal |
| The campaign's inner circle was reduced to a handful of people. From this group comes all the campaign's command and control and just as importantly, minimal dissent. |
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| Measure Your Search Marketing Efforts with a Weekly Googleprint by Jack Deal |
| The basics don't change very much and they are most important; change your homepage with fresh, original content daily, focus on keywords and keyword strings and publish, link and backlink as much as possible. Avoid scams and spam. |
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| The Death of Small Rental Offices and Stores by Jack Deal |
| The old adage: Location, Location, Location takes new meaning in a search society. Being found now has a very different implication. For many small and medium sized businesses, their location is no longer physical. |
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| Is Your Local Chamber of Commerce Obsolete? by Jack Deal |
| The simple fact is that the local C of Cs are delivering less and less value to their members. Unless they are able to redefine their mission and find ways to bring greater value, they will simply go the obsolete route of newspaper advertising. |
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| How Local Search Technology is Changing Our Sense of Community by Jack Deal |
| In the past we chose our friends and business dealings with those we physically knew. Today, with local search technology, we can choose our friends and business dealings with anyone connected to cyberspace. |
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| Why San Francisco is the Best City in the World by Jack Deal |
| There must be 10,000 small businesses along Mission Street; many with storefronts barely 10 feet across. You name it, they sell it and in every ethnic variety. And with such a mix. |
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| How Twitter is Destroying Your Mind by Jack Deal |
| Twitter is showing us a very important and revealing aspect of our humanity: a mind is not necessary for self expression. Or, as we say out here in California, "No es necessario!" |
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| Broadcast Your Message with Self Promotional Products by Jack Deal |
| Why do businesses bother with promotional materials? The simple reason is they work by spreading messages, themes and images and keeping those messages in front of those that have been targeted. |
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| Website Marketing Fundamentals and Your Look and Feel Upgrade by Jack Deal |
| Clearly if your website does not match up to your marketing strategy and plan there will be a disconnect. If your website is "disconnected" from your marketing plan you will join the millions of business owners and professionals that have static websites that are more like newspaper or magazine ads. |
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| Spontaneous Idea Generation is the Key to Creativity and Innovation by Jack Deal |
| If these four conditions do not exist then the likelihood of creativity is diminished. Having all four conditions met unfortunately does not insure creativity. Too bad. |
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| Technical Troubleshooting at ATT Yahoo for Fun, Profit and Sheer Adventure by Jack Deal |
| What saved me were the string of polite, knowledgeable employees that despite the absurdity of the systems they were working under, were able to work around that and get my problem solved. |
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| How a Promotional Interview Can Benefit Your Business and Career by Jack Deal |
| A skilled interviewer can work keywords and phrases into the interview text. When the interview is published and distributed, these keyword and phrases will be picked up by the search engines and help you with your marketing search term domination campaigns. |
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| Did Obama's Arrogance Trump His Intelligence? by Jack Deal |
| It's my friends in the South and Midwest that are crying "foul." These folks are white, Reagan Democrats or Arnold Republicans. They are centrist, patriotic and by many experts the so-called swing vote. |
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| Is Traditional Politics Dead? by Jack Deal |
| The poor vote one way and the rich another. Those neither rich nor poor get caught square in the middle or "middle class" as it is often called. The Twilight Zone might be a more appropriate name. |
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| Is Your Own Personal "Comfort Zone" Holding You Back? by Jack Deal |
| Is the concept of "resting on our laurels" simply another way of saying the comfort zone has been reached and "that's all folks?" |
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| How Internal Corruption Prevents the Economic Development of Indigenous Peoples by Jack Deal |
| So in the end it is largely an indigenous thing; a version of the theme "we have met the enemy and they are us". |
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| New York Times Fooled by Mexican Populist Demagogue by Jack Deal |
| Maybe it would be helpful and a good idea for the New York Times to take a real look at Andres Manuel Lopez Obrador and not just report what they would like to believe. |
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| California Real Estate No Longer California Dreaming by Jack Deal |
| But buyer beware said one realtor, the truth is both the banks and construction companies are sending in their own 'dummy bidders' to drive up the auction price. |
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| Why Search Engine Algorithms are Emphasizing Quality Content by Jack Deal |
| The question to ask is not what metatags to use but what content is of interest to your prospective customers and clients? |
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| The Worst Time to Sell Your Business is When Your Profits are Down by Jack Deal |
| Human nature being what it is they weren't interested in selling when times were good; they waited until they became somewhat desperate. The lesson Julie and Michael learned too late was sell while the business valuation is at its highest. |
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| Should Your Company Go Paperless? by Jack Deal |
| Even if your company cannot go paperless there is a strong likelihood that a good percentage of your company's paperwork could be reduced. It's cheaper, more efficient, greener and in many instances more secure. Most importantly customers love it. |
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