Digital Download Product - 4 Basics About Creating These Products
Author: Matt Bacak Date posted: Nov 28, 2008 Article views: 79 Wordcount: 479 Ezine Ready
Digital download audio products can be a great component of your product line. Let's look at some questions regarding digital download products.
Question: Can you make recommendations on creating a digital download information product? What is the best website to make CDs, books, graphic covers, and images to add to your sales letters?
Answer: The basic items you to create a digital download product need include:
Digital Download Basic #1: First of all, you don't need to get a studio quality microphone. Just go to Office Depot. Make sure you get a USB microphone headset that goes into your computer. You don't want to use the little microphone jack because it will go straight into your sound card. The USB microphone enables you to bypass the sound card.
Digital Download Basic #2: Get Sony Sound Forge. This is the program I use to record my Monday night calls. It has all the features and reliability I need to create a quality audio product.
Digital Download Basic #3: Be very clear with what outcome you want when people listen to or learn from this digital download or product. Break out what you want to talk about into sections. Look at each section and think about what gives you the right to talk about that topic.
You always want to hit on what gives you the right talk about what you're going to talk about. Why? The listeners might not know you and this will help them to believe and trust you. If they do already know you then it reiterates your experience and knowledge on the topic. You also reinforce who you are.
Provide an outline to your listeners about what you are going to discuss. Tell them what you are going to talk about before you talk to them. For example, give them a bulleted outline. People love bulleted chunks of information. You could say something like, "Here are the five things I am going to talk about today." List the bullets and then talk about them.
Always provide good content. Quality content will impress your listeners and get them to know, trust, and like you more. These qualities lead to more paying customers in the future.
Digital Download Basic #4: Record your content. If you are using an MP3 then make sure to edit it and add front and back music to the audio. In the beginning of the audio have the music start out really loud and then soften as your voice comes on. Then at the end of your discussion have the music come on softly and then become louder at the very end.
Make sure the music you use is royalty free music. You can get in trouble if you use music that is not royalty free. Where can you find royalty free music? There are websites that you can buy it from for $2 to $10.
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